About advertising and advertising translation

Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideas, or services. It includes the name of a product or service and how that product or service could benefit the consumer, to persuade a target market to purchase or to consume that particular brand. These messages are usually paid for by sponsors and viewed via various media. Advertising can also serve to communicate an idea to a large number of people in an attempt to convince them to take a certain action.

Commercial advertisers often seek to generate increased consumption of their products or services through branding, which involves the repetition of an image or product name in an effort to associate related qualities with the brand in the minds of consumers. Non-commercial advertisers who spend money to advertise items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Nonprofit organizations may rely on free modes of persuasion, such as a public service announcement.

Modern advertising developed with the rise of mass production in the late 19th and early 20th centuries. Mass media can be defined as any media meant to reach a mass amount of people. Different types of media can be used to deliver these messages, including traditional media such as newspapers, magazines, television, radio, outdoor or direct mail; or new media such as websites and text messages.

Professional advertising translations mainly include English-Chinese advertising translation, Japanese-Chinese advertising translation, Korean-Chinese advertising translation, German-Chinese advertising translation, French-Chinese advertising translation, Russian -Chinese advertising translation, Spanish-Chinese advertising translation, Portuguese-Chinese advertising translation, Italian-Chinese advertising translation, Arabic-Chinese advertising translation, English-Japanese advertising translation, English-Korean advertising translation, English-German advertising translation, English-French advertising translation, English-Russian advertising translation, English-Spanish advertising translation, English-Portuguese advertising translation, English-Italian advertising translation, English-Arabic advertising translation, etc.

Why use Findhow for technical translations?

Technical translation for advertising industry is one of the key areas of expertise at Findhow.

Our technical translation services are respected globally for tight turnaround times, accuracy and our professional experience in a wide range of software formats. Findhow has over 10-year track record in providing technical translation services in all major world languages, such as Chinese, English, Japanese, German, French, Russian, Korean, Italian, Portuguese, Spanish, Arabic, Hindi, Thai, Vietnamese, Dutch, Burmese, etc.

We can provide professional translation and intepreting services in many countries or cities worldwide such as Hongkong, Beijing Shanghai, Guangzhou, Shenzhen, Changchun, New York, London, Paris, Berlin, Tokyo, Seoul etc.

Besides the professional advertising translation, we specialise in providing technical translation services in a range of technical fields such as Aviation translation, Biological translation, Chemical translation, Construction translation, Electrical translation, Energy translation, Engineering translation, IT translation, Machinery translation, Medical translation, Patent translation, Pharmaceutical translation, Steel translation, Telecom translation, Textile translation, etc.

* Technical translations can be provided in any format including the Microsoft Office suite, Quark XPress, XML, Adobe PDF, Adobe FrameMaker, InterLeaf, Adobe Illustrator and PageMaker.

* Our translators work only with subjects relevant to their qualifications and experience and are rigorously tested.

* Our technical translators are professionally qualified linguists, have extensive experience in industry and translate only into their native language.

* Our use of translation memory software can guarantee consistency of terms, reduce lead times and ultimately costs, as well help build up a company-specific glossary.

Our translation services expertise also covers the commercial, legal fields among others.

Contact Findhow - Advertising Translation Company

If you have a technical translation project, get a quotation or contact Findhow now.